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National Social Marketing Centre

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The Social Marketing Planning Guide and Toolkit has been developed by the Social Marketing Gateway for the National Social Marketing Centre (NSMC).

It represents a collective effort involving many people. Special thanks should go to staff and former staff of the NSMC (particularly Clive Blair-Stevens, Jeff French, Rowena Merritt, Patrick Ladbury, Dominic McVey and Alex Christopolous), NSMC regional development managers (particularly Michael Hope, Amanda Stocks and Jane Grey), Brilliant Futures, and numerous others who participated in testing the toolkit during its development. They are too many to mention individually but nevertheless we owe them a considerable debt.

Content for the resource has been drawn from published and unpublished sources. Particular acknowledgement and recognition should be given to the book Social Marketing and Public Health. Theory and Practice, by Jeff French, Clive Blair-Stevens, Dominic McVey and Rowena Merritt and published by Oxford University Press in 2009.


Latest News & Events

30 March 2016

The NSMC Level 4 Social Marketing Award Course

We are currently planning the date of our next Level 4 Social Marketing Award. Keep on eye on our website for details of this course, or alternatively contact us directly and we will then let you know when the date has been organised.

The course is the only introduction to social marketing course accredited by the Chartered Institute of Marketing (CIM) and has been created from The NSMC's nine years' experience of delivering social marketing training courses with input from the accreditation unit at the CIM.

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